Starbucks Revamps Stores to Boost Customer Experience
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最新报道：Starbucks is upgrading its U.S. stores with new equipment and layouts to enhance customer experience and efficiency. The coffee chain plans to install automated espresso machines, digital menu boards, and mobile-order pickup counters in high-traffic locations. These changes aim to reduce wait times and improve order accuracy as Starbucks faces rising labor costs and increased competition. The company also tests cashier-less stores in Seattle using Amazon's Just Walk Out technology. CEO Laxman Narasimhan stated the redesigns will help baristas focus on customer connections while streamlining operations. Starbucks expects the store upgrades to drive sales growth amid shifting consumer preferences post-pandemic.
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