Protein has become America's latest obsession. Companies like General Mills and PepsiCo are capitalizing on it
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最新报道：Major food companies like General Mills, PepsiCo, and Kraft Heinz are investing heavily in plant-based protein products to meet rising consumer demand for sustainable and healthy alternatives. The global plant-based protein market is projected to grow to $35 billion by 2027, driven by environmental concerns and health trends. General Mills recently launched a new line of pea-protein snacks, while PepsiCo expanded its Beyond Meat partnership. Kraft Heinz introduced a vegan cheese alternative under its iconic brands. Analysts note that despite slower growth in 2023, long-term prospects remain strong as younger consumers prioritize sustainability in their purchasing decisions.
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