Aptos and NBCUniversal expand partnership with new fan engagement and rewards platform
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最新报道：NBCUniversal and Aptos Labs have launched Backlot Club, a blockchain-powered fan engagement platform on the Aptos network, expanding their multi-year partnership. The platform, built on Aptos' Watchee OS, integrates digital rewards from online and in-person events, following a pilot at Halloween Horror Nights 2025 that featured an onchain scavenger hunt with Aptos-based assets. This initiative builds on previous collaborations for films like "Renfield" and "The Exorcist: Believer," aiming to enhance blockchain-based games and loyalty programs.
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