最新报道：According to Bijie.com, the US-based cryptocurrency exchange Coinbase has hired Cathrine Ferdon, a former executive at the digital payments platform Cash App, as its new Chief Marketing Officer. Coinbase has announced that Cathrine Ferdon, a former executive at Cash App, the digital wallet platform owned by Block Inc., will serve as the company's new Chief Marketing Officer. Ferdon will lead global user growth initiatives for the exchange, which is currently one of the top publicly traded companies, with over 120 million users in over 100 countries. Coinbase has over $425 billion in assets on its platform and has stated its goal of attracting one billion users. Ferdon's role will further this cryptocurrency goal. "Cat has extensive experience championing disruptive technologies, most recently as CMO of CashApp, making her the perfect person to guide us in achieving our mission of attracting one billion users and increasing economic freedom around the world," Coinbase said in a post on X. The Cash App executive's hiring comes as Coinbase and many other US cryptocurrency platforms seek growth within a crypto-friendly regulatory regime under President Donald Trump. With agencies like the Securities and Exchange Commission and the Commodity Futures Trading Commission working out regulatory clarity with industry participants, the next step for Coinbase and other companies may be compliance and expansion. Ferdon said she's ready to help the cryptocurrency giant achieve this. "I'm excited to announce that I'm joining Coinbase as Chief Marketing Officer! I've long been a fan of Coinbase, both as a product and as a disruptive brand willing to fight for global economic freedom," Ferdon said in a post on X. "I can't wait to work with Brian Armstrong, Emilie Choi, and the rest of the team in an era when the definition of finance is changing and cryptocurrency is finally becoming more accessible and open," she added. Brian Armstrong, co-founder and CEO of Coinbase, and Emilie Choi, president and COO, are key figures at the cryptocurrency exchange.