Like Google, China's biggest search player Baidu is beefing up its product with AI to fight rivals
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币界网报道：Baidu is enhancing its search engine with AI-powered features to compete with rivals like ByteDance and Tencent. The Chinese tech giant plans to integrate generative AI into its search product, allowing users to receive more conversational and detailed answers. CEO Robin Li emphasized the importance of AI in maintaining Baidu's dominance in China's search market, where it holds over 70% share. The move comes as competitors increasingly leverage AI to improve user engagement. Baidu's AI push includes its Ernie bot, which has been upgraded to handle complex queries. The company aims to roll out these enhancements gradually, targeting both mobile and desktop users.
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