News Corp Launches California Post to Target West Coast Print Audience
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最新报道：News Corp is launching The California Post in 2025, a West Coast print tabloid styled after the New York Post, targeting local politics, entertainment, and business. Led by Nick Papps and Keith Poole, it will operate in both print and digital formats, defying industry digitalization trends by leveraging the New York Post's 515,883 average weekday circulation as a benchmark. The publication aims to compete with The Los Angeles Times by delivering bold headlines and sharp commentary in a market without a dedicated tabloid. Its success may hinge on suburban delivery strategies and print resilience in an increasingly digital media landscape.
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