KeyBanc upgrades Roku, says stock is the new internet 'self-help' story
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最新报道：KeyBanc Capital Markets upgraded Roku to overweight, calling it the "new internet self-help story" with a $100 price target. Analyst Justin Patterson cited Roku's strong positioning in connected TV advertising, noting its platform now reaches over 70 million active accounts. The upgrade follows Roku's recent partnerships with major media companies and its expansion into original content production. Patterson highlighted Roku's ability to monetize its growing user base through targeted ads and data-driven solutions as key growth drivers. The stock rose 5% following the upgrade, continuing its 40% year-to-date rally as investors bet on the streaming platform's advertising potential.
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