Cereal maker WK Kellogg shares jump 50% on report of possible $3 billion deal with Ferrero
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最新报道：WK Kellogg shares surged over 15% following reports of potential acquisition talks with Italian confectionery giant Ferrero. The cereal maker's stock reached $12.50 in early trading after Bloomberg reported preliminary discussions about a deal that could value WK Kellogg at approximately $2.5 billion. Sources indicate Ferrero is exploring the acquisition to expand its breakfast food portfolio in North America. Both companies declined to comment on the speculation. The potential deal comes as WK Kellogg, spun off from Kellogg Company last year, seeks to strengthen its market position amid declining cereal sales industry-wide. Analysts note Ferrero's interest aligns with its strategy of acquiring established food brands.
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