币界网报道:Milk has launched a $1 loyalty hub on BNB Chain, enabling users to convert real-world rewards into on-chain assets. The platform integrates with major brands like Starbucks and Amazon, allowing customers to earn points from purchases and redeem them as digital assets. Milk's CEO, Justin Guilbert, stated the initiative aims to bridge traditional loyalty programs with blockchain technology, offering transparency and interoperability. The hub supports various reward tokens, which can be traded or staked for additional benefits. This move is part of Milk's broader strategy to enhance consumer engagement in Web3 by merging everyday commerce with decentralized finance.