币界网报道:The logic of contemporary consumption has changed. Commodities such as Moutai, BAYC and Labubu have become symbols of consumption in the new era. Consumption behavior has shifted from satisfying physical needs to emotional identification, social intention and psychological belonging. Consumption is programmed by "mechanism + emotion + culture" to form a group response model. The assetization of consumer goods and behavioral financial logic are intertwined, and consumer behavior is evolving into a new asset form cultivated by capital.