币界网报道:Corporate Pride Support Drops 39% Amid Political Shifts Major corporations are scaling back public support for LGBTQ+ initiatives, with visible Pride-related campaigns declining 39% this year compared to 2022, according to a new analysis. The pullback follows heightened political polarization around LGBTQ+ rights in the U.S., including over 500 anti-LGBTQ+ bills introduced in state legislatures this year alone. Brands like Target and Bud Light faced conservative backlash after Pride Month promotions, leading to adjusted strategies. Target removed some LGBTQ+-themed merchandise from Southern stores after employee safety concerns, while Anheuser-Busch distanced itself from a transgender influencer partnership amid sales declines. Corporate diversity executives cite employee safety concerns and shareholder pressure as factors in the shift. However, 72% of Fortune 500 companies still offer LGBTQ+-inclusive healthcare benefits—a 2% increase from 2022—suggesting quieter support continues behind the scenes. Advocacy groups warn that reduced visibility may empower discriminatory policies, while some consumers criticize brands for "rainbow washing" without meaningful action. The trend reflects broader corporate risk aversion in divisive political climates, with companies balancing progressive values against potential financial repercussions.